Balega socks

Current Estimate: $10,000

included in estimate: day rates, equipment usage, production work, usage license

Overlook

  • DATE: Potential Dates: End of FEB and Early March

  • Location: Austin, Texas - 2 Locations: Peerspace/Airbnb and Outdoor running

  • Scope of Project:

    Creating media assets for Balega from photo and video to use for marketing assets on social platforms.

Deliverables

Video Production

  • 2 x Reels 30 sec

  • 2 x Reels 15 sec

  • 2 rounds of revisions: post 2 rounds - $150 per revision

  • access to RAW footage

Photography

  • 75-100 Edited selects

  • RAW Images

The Scope and Ideas: Choosing The Right Socks, Pre-Run Activities To Enjoying the Run

On top of creating evergreen photos and videos. our goal is to also create eyecatching and niche storytelling images/videos from how the run starts from home by making sure you have the most important piece of clothing first: a great pair of socks. This then would translate into the outdoor setting. Examples Below

  • Creative Photo Marketing ideas

    • Bathtub full of Balega socks

    • Bathroom scene of runner on toilet but only showing the socks and bathroom setting (a niche runner trait of always having to go the bathroom before the run)

    • Sock Drawer POV

  • Creative Video Ideas

    • Trading your 3 month old go-to socks with holes in for some Balega

    • A great Pair of socks is all you need for a great run… just don’t forget your shorts

    • Fast Transitions from waking up, putting socks on, restroom before run, and outdoor running.

STAFF

  • Chris Kim - Cinematographer/Editor

  • Henry Selis - Photographer

  • Hannah Beahm - Production Assistant

  • Gaffers

EXPECTATIONS

  • All contract of services agreements are sign between both parties

  • CKIM Creatives LLC is to provide everything in deliverables

ADD-ONS ( Variable cost)

  • $750 Extra video production

  • Studio/Location rental

  • anything not listed in deliverable